The Mecca of Natural Birth in South Korea: A pioneering hospital that has established a healthy and peaceful birthing culture since the days when the term 'natural birth' was unfamiliar, led by Director Park Ji-won.

Mother-led birthing environment: Instead of standardized birthing beds, it offers space for free movement during labor and facilities for water birth, actively supporting mothers to welcome their babies in the desired position and environment.

Doula and Skilled Midwife Care: A skilled midwife and a 'doula' work together to help ensure the psychological stability and pain relief of the mother, encouraging the family to actively participate in the entire childbirth process.

Thorough Pre-Education Program: Provides systematic education to eliminate fears about the childbirth process through programs like 'Couples Class' before delivery, allowing couples to prepare together for welcoming their baby.

24-Hour Rooming-In Principle: Provides an environment where the baby and mother can stay together without separation from the moment of birth, allowing for natural initiation of breastfeeding and attachment formation.

Private and Warm Space: Instead of the cold feeling of a hospital, we have adopted a cozy home-like interior to help mothers relax and focus on childbirth.

Gangnam District Office Station Location: Located near Gangnam District Office Station Exit 4 on Subway Line 7 and the Suin-Bundang Line, it offers excellent accessibility while maintaining the quiet and private atmosphere of Cheongdam-dong.